We bring the flavour.
You bring the brief.
We partner with brands, agencies and marketing teams to create food experiences that people actually remember — from influencer gifting drops to full brand activations.
More than food.
A full experience.
We're a food experiences company — but that's just the start. We bring creative direction, brand thinking, logistics, staffing, styling and end-to-end project management to every partnership we take on. Think of us less as a caterer and more as an experience agency that happens to be exceptionally good at food.
Influencer & Press Gifting
Bespoke boxes designed to earn a post. From concept and creative direction through to packing and delivery — built around your campaign, your aesthetic and your talent list.
Bespoke Box Creation
Fully custom-built gift boxes with luxury printed packaging, bespoke inserts, branded collateral and curated contents. Every detail considered — from the outer finish to what's inside and how it's presented when the lid comes off.
Campaign & Product Launches
Food experiences that make your launch land harder. We build the food story, the creative concept and the physical delivery around your product — whether it's a press drop, a live moment or a gifting campaign.
Brand Activations & Events
Live food experiences at events and brand moments. We bring the concept, the team, the food and the styling — you bring the audience. From intimate client evenings to large-scale activations.
Seasonal & Recurring Campaigns
We build long-term relationships with brand partners — activating across key calendar moments including Valentine's Day, Mother's Day, Pancake Day, Easter, Summer, Christmas and more. One brief, multiple moments.
Bespoke Briefs
Got something that doesn't fit a category? Good — that's where we do our best work. Share the brief and we'll build the experience around it. We work fast and think creatively.
From brief to
brilliant.
Share your brief
Tell us about your brand, your audience, your campaign objectives, and your budget. No brief too big or too early-stage.
We build the concept
We come back with a creative proposal — food concept, format, packaging, pricing. Built around your brief, not a template.
We make it happen
Design, production, logistics, delivery — fully managed from our barn HQ. You stay focused on the campaign.
It lands beautifully
Your audience receives something they didn't expect to love. That's the AIAB effect.
Brands we've worked
with.
An Ongoing Brand Partnership Across the Calendar
Our longest-running brand collaboration — spanning multiple campaigns across the year. We've worked with Bakeaway on Pancake Day (twice), Mother's Day and a Christmas campaign, developing bespoke themed boxes for each moment. Each activation involved full creative concept, custom packaging design, curated food contents, a bespoke menu card and managed delivery. A true partnership built on repeat briefs and growing trust.
NFL Brand Partnership & Content Activation
A brand partnership with Sky Sports bringing AIAB's food experiences into NFL content moments. We developed a food concept built around the NFL season — bringing the game day experience to life through provenance-led food designed for sharing. The partnership spanned product development, content and live activation, positioning AIAB alongside one of the UK's biggest sports broadcasting moments and reaching Sky's millions of NFL viewers.
Glastonbury & Wimbledon Inspired Gift Boxes
Working with Vodafone, we created bespoke gift boxes inspired by two of Britain's most iconic summer events — Glastonbury and Wimbledon. Each box was designed to capture the feeling and energy of the event, with curated food and drink contents and fully custom-branded packaging. A gifting campaign that celebrated the British summer and connected Vodafone's audience with a genuinely memorable food experience.
Easter Breakfast — 800 Covers Across Four Floors
Full end-to-end event catering for Expedia's internal Easter Breakfast at their London office. AIAB managed the entire operation — menu development, full RAMS documentation, space dressing across four floors, bespoke event signage and on-site catering for approximately 800 covers. A complex, multi-floor logistics challenge delivered without a hitch.
Flavour Partnership & Brand Activation
A food and flavour partnership built around Bacardi's brand world — pairing provenance-led AIAB food with Bacardi's drinks portfolio to create a layered sensory experience. We developed the food concept, flavour narrative and activation format, extending Bacardi's brand into a curated food moment that complemented their cocktail culture and connected with a lifestyle audience.
BBQ Partnership, Content & Product Integration
A natural fit built around shared values — quality outdoor cooking, great ingredients and the BBQ experience done properly. AIAB and Weber collaborated on live fire content, recipe development and product integration across AIAB's BBQ In A Box range — creating content that resonated with outdoor cooking audiences and showcased both brands at their best.
Luxury Custom-Built Boxes for Any Brief
One of AIAB's most distinctive capabilities is the end-to-end design and production of bespoke gift boxes — from initial concept through to luxury-finished packaging and curated contents. We work with specialist partners to deliver custom foiling, embossing, press-on finishes and bespoke printed inserts. Every box is built to look extraordinary when the lid comes off — whether it's 10 boxes for a press drop or 500 for a gifting campaign. This is what separates an AIAB partnership box from anything else in the market.
What Could We Build Together?
Every partnership starts with a brief and a conversation. Whether you have a campaign ready to go or an idea at the earliest stage — we'd love to hear from you. We work fast, think creatively, and build experiences that people remember.
Start a conversation →Built around your brief.
Every partnership is priced around your brief, your volume, and your objectives. Here's our standard framework — but if your brief is bigger or more bespoke, just talk to us.
Activation Fee + Per Box
Full Concept & Delivery
Brand Activation or Event
All pricing is indicative. Every brief is different — get in touch and we'll build a proposal around yours.
Tell us about your brief.
No brief too big, too early-stage, or too left-field. We love a creative challenge. Fill in the form and we'll come back within one working day with initial thoughts.
"We bring the flavour and the vibes — your clients, your team and your guests unpack the memories."
All In A BoxPartnership Enquiry
Share what you're working on and we'll take it from there.